Reports the T&TCR 2019
Sarike Moghe
India is an extremely rich country with its cultural diversity, ecosystem, natural
and scenic beauty. When it comes to tourism, the country has a lot to offer and
can surprise the tourists with its heterogeneity. Each Indian state offers something
unique to the travellers which can range from culture, language, history, and festivals
to archaeology, architecture and technology. There is something for everyone and
one can choose as per individual preferences. You can enjoy wildlife safaris, deserts,
hills and mountains, beaches, air and water adventure sports, spiritual tourism
or history, based on your personal likings.
As per the Travel and Tourism Competitive Report 2019, published by the World Economic
Forum, India is ranked at the 34th position in a list of 140 countries globally.
India is also ranked seventh as the most travelled country in Asia-Pacific.
Tourism contributes 9.2% (US$240 billion approx.) of India’s GDP. Moreover,
by the end of 2028, tourism is expected to contribute 10% to India’s GDP.
Gradual Growth in Tourism Industry in India is Phenomenal
Tourism in India is growing with every passing year. The successive governments
have taken conscious steps to promote the country’s rich culture, heritage
and its serene and beautiful tourist spots. It is evident with yearly revenue generation
and tourism industry’s contribution to India’s GDP.
Source: https://www.ceicdata.com
Source:
https://www.statista.com
Benefits from Tourism Industry are Immense
The benefits that tourism industry can provide to the economy are plentiful to be
overlooked.
It directly helps the economy by generating revenues.
Creates job opportunities in industries like transport and hospitality.
Tourism helps in increasing the value of the currency.
Opens up opportunities for cultural exchanges and education.
Travel helps individuals by bringing changes in one’s character. It helps
in adapting different cultures and has the potential to mould one person as a multitasking
and independent individual.
The following chart portrays the industries that gain from tourism
Most Popular Indian States among the Foreign Tourists
Approximately 90% of the foreign footfall in India prefer few states; rather than going everywhere
in the country. Rest of the states /union territories in India, therefore, have
to explore ways to attract tourists by improving the travel and tourism infrastructure.
Source: https://www.traveljee.com
A Promising Future for the Indian Tourism Industry
The future
of tourism in India is promising. With better infrastructure and tourist-friendly
rules, India has a lot to offer, both to the regional and international travellers.
India needs to explore opportunities to improve the domestic tourism as well.
India is still at its nascent stage when it comes to the tourism industry. The country
surely has many unexplored tourist destinations as well. It can surely offer a diversified
portfolio of niche tourism which may include adventure, wellness, medical, film,
sports, rural/ eco-tourism and, religious tourism.
Author Information:
The author is a Certified Content Writer, Travel Blogger, Meditation Teacher, and
Pranic Healer. Ms Moghe is an MBA by qualification with 9+ years of corporate experience
in the media industry as a research and marketing professional.
She believes in- “Visualize the things you want. See It! Feel It! Believe
it! And you will definitely achieve it”
She can be contacted at sarikathanedar@gmail.com
For more about her work, please follow her Website- https://sarikathanedarmoghe.com
Disclaimer: The views expressed in this commentary are author's personal
observations.